Solutions for Modern Hospitality
Libbey is more than glassware. They partner with high-end hotels, luxury lounges, fine-dining restaurants, and upscale outdoor spaces to supply pristine white porcelain, elegant flatware, intricate glassware, banquet pieces, and display solutions. Our goal: to elevate the experience and help set the stage for memorable moments.
Scope
Marketing
Print Advertising
Art Direction
Client
Libbey
Year
2025
Key Deliverable:
Luxury Brochure
Design Concept:
Drawing inspiration from high-fashion editorial layout, this brochure leverages bold typography, generous use of white space, and textured linen tones to evoke the sensibility of fine tabletop settings. Hand-drawn icons add a bespoke, personal touch to an otherwise elevated, polished presentation.
Objective:
To create a luxury brochure targeting Libbey’s hospitality clients; hotels, restaurants, and lounges, showcasing their full portfolio of non-glassware offerings (flatware, porcelain, banquet supplies, displays) in a way that feels aspirational rather than catalog-like. It needed to feel refined, curated, and premium.
Outcome:
Brochure published on Libbey’s website, accessible to new and existing hospitality clients
Adopted by the sales team as a centerpiece in pitches to hotel owners, restaurateurs, and lounge operators
Strengthened perception of Libbey in hospitality spaces as a full-service provider, not just glassware